Nomad Wheelchairs, has become the first UK company to win the ‘Excellence in a First Time Design Project’ Award at the European design awards, the DME Awards, in Eindhoven, Holland.
Mark Owen, a wheelchair user himself, started nomad with his brother Jon, just 6 months ago, in response to over a decade of feeling frustrated by the choice of wheelchairs available to the market.
The coveted DME Awards recognise and reward companies for excellent management of the complete design process, from product design to branding, marketing and literature. It covers how a company pulls all these elements together in order to lead through design and includes planning, communication, delivery and results.
Nomad are the first mobility company to win any DME Award and is the first UK company ever to win this category. Other companies to enter the awards this year came from Lithuania, Holland, Germany, and across Europe, and represented many various industries, from architecture to soft drinks.
Jon Owen, nomad Director, said "Even to be judged against such strong mainstream and lifestyle companies is a huge compliment to nomad - it is exactly the goal we had when we started - to move wheelchairs towards a more aspirational lifestyle sector. To win it was just mind-blowing!"
The award recognises the fact that this was a truly multi-team, multi-disciplinary project and, more importantly, that is was a great success. The winning poster plots nomad’s journey through the design process and was produced by nomad and Elfen.
The nomad journey essentially started when Mark Owen had a road traffic accident in 1996, which left him paralysed from the chest down, and with the use of only his right arm. Jon Owen considers this award to be “proof that it is possible to make the best of any situation, no matter how bad it seems at first”.
For more information, contact Jon Owen:
Email: jon@nomadwheelchairs.com